Empowering Futures: From Capstone to Career Success

Discover the career success stories of our MS in Marketing Analytics and Strategy Graduates

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Capstone and Partnerships: A Successful Collaboration​

Fairfield University’s online MS in Marketing Analytics & Strategy program offers capstone projects where students collaborate directly with real businesses on marketing challenges. By applying their analytical and strategic skills, they develop comprehensive marketing proposals and socially responsible recommendations. This hands-on experience not only reinforces their coursework but also connects them with Fairfield’s robust alumni network and may lead to career opportunities.

Discover how 100% of our online MS in Marketing Analytics & Strategy graduates have secured jobs post-graduation through1:

  • Experiential Learning
  • Student capstone projects
  • Fairfield’s robust alumni network and our devoted company partners*
"The capstone prepares students for their future careers and allows them to demonstrate the skills they've learned throughout the program."
Julie Marella
Program Director
  • Goal 1: Work with a business and be able to provide them with a marketing proposal and identify a project where we can help them.   
  • Goal 2: Use data, develop insights, and key learnings to lead a socially responsible strategic recommendation for the business. 
  • Goal 3: Demonstrate skills learned from the program courses.    
"We are proud to announce that all students from our first three graduating classes have secured employment within three months of graduation."
Julie Marella
Program Director

Experiential Partnerships: From Project to Career

Our site visits and experiential program have fostered a closer relationship, making Fairfield a preferred university for Henkel.
Julia L.
MS MAS Grad
"The site visits and the experiential program itself allow a closer relationship and also has made Fairfield a targeted University for Henkel."
Julia Lombardo MS'22
"Our partnership with Henkel has evolved significantly. Julia's journey—from her project experience with Henkel to an internship, and ultimately to a full-time position—demonstrates this growth."
Julie Marella
Program Director
"Participating in the program was a significant differentiator as I began my professional career. Collaborating with John, the VP of Sales with the Bridgeport Islanders, has since led to a lifelong professional connection."
Tyler Zikias MS'22
"This highlights another company we've collaborated with. We played a significant role in their rebranding—from the Bridgeport Sound Tigers to the Bridgeport Islanders—by engaging with them through our capstone projects."
Julie Marella
Program Director

Career Success Stories & Career Profiles

Brand Manager

"A Brand Manager acts as a liaison and steward of a mass-consumed brand, embodying a general manager's mindset. The role balances a commercial and sales-driven approach with creative innovation."
Julia Lombardo MS'22

Linear Advertising

*Commercials that are broadcast across scheduled television programming on cable or satellite TV.

"I’m working on linear advertising* operations team at ESPN networks. I’m working post-sale on advertising plans, managing clients, brand goals, and expectations."
Tyler Zikias MS'22

Brand Associate

"As a Brand Associate on the brand team, I manage accounts like IKEA and Wells Fargo. I leverage consumer analytics daily to develop brand positioning insights for clients and deliver strategic recommendations that align with stakeholder objectives."
Lucia Rolo MS'24

Alumni Network

"The alumni network is a gift that keeps on giving. Having attended Fairfield as undergraduates, we share exceptionally close connections within this tight-knit community."
Sally Caron MS'24

Watch the full video in its entirety and hear valuable career advice from our grads! 

Join our Fairfield community! Reach out to our Enrollment Coach to discuss your unique career goals through our MS MAS request for information form.

1. Career placement results as of Summer 2024 and subject to change. 
Learn More about Fairfield’s MS in Marketing Analytics & Strategy Program
Fairfield Mission

Visionary by nature.
Jesuit Catholic by origin.
The driving force of Fairfield is our mission — to impact the world. It prompts us to ask important questions, to embrace our social responsibilities, and to lead by example. And it’s what has made us a premier institution in the Northeast. Let the mission be part of your journey.

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